Peter Economy’s short piece on this topic is a solid read. Levering experience and expertise from the Fast Company magazine’s co-founder, Bill Taylor, he identifies 8 straightforward questions that any company should be asking itself, whatever its stage of development.
As a bite-sized guide to achieving competitive advantage and sustainable business success, these 8 benchmark considerations should never be far from your business planning and product/service development discussions. Quite simply, they say it all.
‘Extraordinary’ happens when these questions are properly raised and acted on.
What is it that separates great companies from the ones that are just okay? According to Bill Taylor--cofounder of Fast Company magazine, and author of book Simply Brilliant--the answer is that some companies have learned how to do ordinary things in extraordinary ways.